Privacy policy
Privacy policy
At Sebra Interiør ApS ("www.sebra.dk", "us", "our", "we") we prioritise data security and confidentiality. The following Privacy Policy sets out clear guidelines on how we process your personal data. In the following, we explain how we use the personal data that you leave and/or provide when you visit our website and when you use the various services on our website.
Data controller and contact information
Sebra Interiør Aps is the data controller of your personal data. If you wish to contact us, please use the contact details below:
Sebra Interiør ApS
Lillebæltsvej 93
DK-6715 Esbjerg
VAT: 28864663
Mail: shop@sebra.dk
Tel.: +45 7554 1803
Collection of personal data
You will always be informed in connection with the collection of personal data about you when you visit www.sebra.dk / www.sebra-interior.com / www.sebra-interior.de (hereinafter websites).
The personal data we collect may include, for example, your name, e-mail address, home address, telephone number and similar identifying information, information about an online purchase and information about your navigation on the website.
It will always be stated in connection with providing information whether the provision of information is voluntary or is necessary for the fulfilment of the desired action, for example, the completion of a transaction in our webshop.
Your personal data is collected in one or more of the following cases:
- When you buy goods online at sebra.dk
- When you subscribe to Sebra’s newsletter
- When you create a customer account on Sebra’s websites
- When you participate in one of Sebra’s competitions
The use of personal data
The purpose of the collection is to optimise the user experience and the functions on the website, and we use the information to target our marketing on various channels, such as Google and Instagram. This helps us to show you the most relevant content. The lawful basis for processing personal data is the EU GDPR (European Union General Data Protection Regulation) Article 6(1)(f).
When you purchase a product or communicate with us on or through the website, we collect the information you provide. This may include your name, address, e-mail address, telephone number, payment method, information about the products you purchase and any products you have returned, delivery requests, and information about the IP address from which the order was placed.
The processing of orders and agreements with our agents, distributors and other partners may in some cases involve processing personal data. This data is collected either directly from the relevant partner or via our agents. The data includes your name, address, e-mail address, telephone number, payment method, information about the products you purchase and any returned products, delivery requests and information about the IP address from which your purchase is made.
The purpose is to deliver the products you have ordered and otherwise fulfil our agreement with you, including managing your rights to return and complain. We may also process information about your purchases to comply with legal requirements, including for bookkeeping and accounting purposes. When making a purchase, the IP address is collected for the purpose of fraud prevention. The legal basis for the processing is Article 6(1)(b), (c) and (f) of the EU General Data Protection Regulation.
We do not sell or otherwise disclose information about our users’ use and navigation of our website. And we do not sell or pass on your purchase information to third parties.
Newsletters
If you subscribe to our newsletter, we collect personal data in order to send you exclusive benefits, offers, product advice, competitions and news within our product range via newsletters, e-mail, phone, Text message, social media, app notifications or communicative apps. The lawful basis for processing personal data is the EU GDPR (European Union General Data Protection Regulation) Article 6(1)(f).
Recipients of personal data
Information about your name, address, e-mail, telephone number, order number and specific delivery requests will be disclosed to the carrier responsible for delivering the purchased goods to you. In the case of purchases of non-stock items, this information may be disclosed to the manufacturer or seller of the item in question, who will then organise the delivery.
Data may be transferred to external partners who process the data on our behalf. We use external partners to, among other things, manage the technical operation of and improve our website, issue newsletters and target marketing, including retargeting and for your evaluation of our company and products.
These companies are data processors and are under our instructions, and they process data for which we are the data controller. The data processors may not use the data for purposes other than the fulfilment of the the agreement with us and are subject to confidentiality in this regard. We have written data processing agreements with all data processors that process personal data on our behalf.
Two of these data processors, Google Analytics owned by / Google LLC and Facebook Inc. are established in the United States. The necessary safeguards for the transfer of data to the United States are ensured through the certification of the data processor under the EU-US Privacy Shield, cf. EU General Data Protection Regulation, Article 45.
Google LLC’s certification is available here.
Facebook Inc.’s certification is available here.
Cookies
We use cookies on our website and use Cookie Information as a supplier.
Your rights
You have the right at any time to ask us to inform you about what data we have recorded about you, the purpose of this, who has received it and from where it originated.
If you wish, we will provide you with a copy of the personal data we process about you. You can request the information by sending a written request to shop@sebra.dk. We may ask you to provide proof that you are the person you claim to be.
The right to rectification
We will rectify inaccurate personal data for you. If you have become aware of any errors in the data we have recorded about you, please contact us in writing and we will correct the information.
The right to be forgotten
You can request to have your personal data held by us deleted at any time, for example, if you withdraw your consent and we have no other legal basis to continue processing. To the extent that the continued processing of your data is necessary, for example, to comply with our legal obligations or to establish, exercise or defend a legal claim, we are not obliged to delete your personal data.
The right to restrict processing to storage
There may also be cases where you have the right to restrict the processing of your personal data to storage only. For example, if you think the data is incorrect.
The right to data portability
In certain cases, you have the right to receive your personal data in a structured format that allows you to transfer the data to another data controller.
The right to object
You can always object to our processing of your personal data used for marketing purposes. If your personal situation makes it necessary to object to our processing of your personal data, you also have the right to do so at any time.
The right to withdraw consent
You have the right at any time to withdraw the consent you have given us for a given processing of personal data. If you wish to withdraw your consent, please contact us at shop@sebra.dk.
Right to complain
You have the right at any time to file a complaint about our processing of your personal data with the Danish Data Protection Agency (Datatilsynet), Borgergade 28, 5, DK-1300 Copenhagen. Complaints can be submitted to the e-mail address dt@datatilsynet.dk or can be made via phone by calling +45 33 19 32 00.
Deleting personal data
With regard to the data collected about your use of the website, cf. what data is collected, we delete this when it is no longer relevant to us.
Data is collected when you subscribe to our newsletter and deleted once you have withdrawn your consent to receive the newsletter unless there is another basis for processing the data.
With regard to data collected in connection with the purchases you have made through the website, cf. What data is collected, we will generally delete this three years after the end of the calendar year in which you made your purchase. However, data may be stored for longer if we have a legitimate need for longer storage, for example, if it is necessary for the establishment, exercise or defence of a legal claim or if storage is necessary for compliance with legal requirements. Accounting records are kept for five years until the end of a calendar year to fulfil the requirements for the financial year.
Safety
We have implemented appropriate technical and organisational security measures to protect personal data against accidental or unlawful destruction, loss, alteration or degradation and against unauthorised disclosure or misuse.
Your personal data can only be accessed by employees who have a genuine need to access it in order to carry out their work.
Links to other websites, etc.
Our website may contain links to other websites or to integrated websites. We are not responsible for the content of other companies’ websites or their personal data collection practices. When you visit other sites, you are encouraged to read the site owner's policy regarding privacy and other relevant policies.
Contact details
Sebra Interiør Aps is the data controller for the personal data collected via the Website. If you have any questions or comments about this Privacy Policy or if you wish to exercise one or more of your rights, please contact
Sebra Interior ApS
Lillebæltsvej 93
DK-6715 Esbjerg
VAT: 28864663
E-mail: shop@sebra.dk
Tel.: +45 7554 1803
Changes to the Personal Data Policy
This Personal Data Policy may be amended when we deem it necessary. You can always find the latest version of our Personal Data Policy on our website.